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Forbidden food for thought: How attempts to control media consumption backfire

Graphic of a pixelated book and lightbulb with the words "access denied" above it

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When the news broke that Salman Rushdie was onstage in western New York, those sympathetic to the 鈥淪atanic Verses鈥 author had two reactions: 1) I hope he鈥檚 going to be okay; and 2) I need to get my hands on that book.

The second reaction is evidenced by the fact that 鈥淭he Satanic Verses,鈥 originally published in 1988 鈥 and not previously ranking in Amazon鈥檚 top 100 most-sold fiction books 鈥 the week following the attack. Some of the book sales can be chalked up to solidarity with the author, who fortunately survived the attack despite sustaining serious injuries. Just as many trace to a more primal source: human curiosity. 

Curiosity fulfilled

鈥淸T]his is one of the few books I've read since my retirement nine years ago that was really WORK to read,鈥 wrote one reviewer. 鈥淣evertheless, I was compelled to buy it, because of its historical importance: I needed to see what it was that caused its author to receive a condemnation to death by a very highly placed religious source.鈥 

Another top review reads: 鈥淔unny thing, if there had never been a fatwa on Mr. Rushdie in the first place, how many people do you suppose would have ever even heard of this book? Now a whole new generation will read it.鈥

In an interview about his famous painting, 鈥淭he Son of Man,鈥 twentieth-century conceptual artist Rene Magritte said, 鈥淓verything we see hides another thing. We always want to see what is hidden by what we see.鈥 This enigmatic line reveals a paradoxical truth about human nature: We want access to that which is not readily accessible, to find 鈥渢he truth behind the truth,鈥 as a character from the hit anime show 鈥淔ullmetal Alchemist鈥 puts it. Understanding this, it鈥檚 no surprise that attempts to silence Rushdie only increased people鈥檚 desire to experience his work.

This phenomenon, colloquially called 鈥,鈥 is described by the American Psychological Association as 鈥,鈥 and it emerges in response to a perceived threat to behavioral freedom: 鈥淸W]hen people feel coerced into a certain behavior, they will react against the coercion, often by demonstrating an increased preference for the behavior that is restrained, and may perform the behavior opposite to that desired.鈥 

Every teenager instructed by a parent not to see an R-rated movie, 鈥渂ecause I said so,鈥 knows this impulse.

Testing boundaries and exploring the unknown is a natural part of individuation, the process by which people come to learn their own capabilities, limitations, and values.

But the reasons for this behavior extend beyond the pleasure of angst-fueled rebellion. Testing boundaries and exploring the unknown is a natural part of , the process by which people come to learn their own capabilities, limitations, and values. Further 鈥 judging from one very rigorous study of my cat, Bo, who has a tendency to sit on the kitchen table, the one place he鈥檚 not allowed 鈥 it may even be an evolutionary advantage. Whether Bo is motivated to seek a higher vantage point, crumbs from last night鈥檚 dinner, or the attention 鈥 even if negative 鈥 he receives for his transgression, he seems to intuit that that the restricted place contains something important or useful to him. 

Thus, the lesser-known of the 鈥渃uriosity killed the cat鈥 saying: 鈥淏ut satisfaction brought it back.鈥 In other words, curiosity fulfilled equals knowledge increased. And as anyone who explores the 鈥渇orbidden section鈥 of the library knows, knowledge perceived as dangerous or challenging can also be vital for problem-solving and necessary for growth.

Censorship is damaging, even when it backfires

Regardless of why people seek what they are not supposed to find, would-be censors should think twice before trying to force-quit ideas they find disturbing, lest they inadvertently direct more attention toward that which they wish would quietly fade from memory, making martyrs out of those they鈥檇 like to silence. Those concerned about censorship, on the other hand, should be no less wary of it just because it sometimes backfires.

Censorship carried out by state or institutional actors can genuinely bar vast swaths of people from accessing important work. (Try buying 鈥淭he Satanic Verses鈥 in Iran.) And 鈥渟oft鈥 censorship in the form of public outrage and cancellation campaigns can create social stigma around a work that makes publishers more reluctant to publish, and sellers more reluctant to carry, it and works like it. As Alyssa Shotwell for The Mary Sue, 鈥淚n many high-profile book censorship circumstances, lawmakers and administrators pull multiple books from the shelves or place them 鈥榰nder review.鈥 Many people only hear about the most recognized titles or sensational stories.鈥

Censorship has a tendency to shape-shift. Like the thing from 鈥淭he Thing,鈥 the more it consumes, the more forms it can take. The more momentum it gains, the more it engulfs.

This begs the question: For every sales spike of Rushdie鈥檚 鈥淪atanic Verses鈥 or Art Spiegelman鈥檚 鈥淢aus,鈥 how many works by emerging writers are denied publication for fear that they might provoke backlash or violence? And how many would-be creators preemptively silence themselves in the face of modern pressures, or in anticipation of a future narrowing of acceptable speech?

Such concerns cannot be dismissed as mere paranoia. 

Censorship has a tendency to shape-shift. Like the thing from 鈥淭he Thing,鈥 the more it consumes, the more forms it can take. The more momentum it gains, the more it engulfs.

Bans that seek to pinpoint only the most contentious work have a way of becoming many-headed monsters, devouring works that most would agree are culturally significant. Take the recent decision of Texas鈥檚 to remove all books that were challenged within the district last year: The list includes Toni Morrison鈥檚 鈥淭he Bluest Eye,鈥 a graphic novel adaptation of 鈥淭he Diary of Anne Frank,鈥 and even 鈥 ironically, since this review policy was spearheaded by conservatives 鈥 the Bible. 

Cases like this show that when censorship wins, we all lose. They imply that, in most cases, people of all political persuasions would be better off coexisting with the 鈥渙ther side鈥檚鈥 media, unless they wish to see libraries reduced to collections of empty shelves.

To kill an idea

Of course, there鈥檚 nothing wrong with criticizing books 鈥 or any art form, for that matter 鈥 or with parents playing a role in defining what their young children are required to read at school (this differs from the school library debate) or what media they consume at home. But in general, and especially among adults, we should recognize that trying to eliminate anything with an edge is a fruitless 鈥 and ultimately futile 鈥 endeavor.

Fruitless, because it stifles the artistic expression that drives cultural dynamism. Futile, because, though norms ebb and flow and censorship may rise to meet them, bold ideas knocked down in one time and place have a tendency to pop up in another. 

As Jacob Mchangama writes in 鈥,鈥 the Roman historian Tacitus put it this way, after senators ordered the burning of all books by his contemporary, Cordus: 

Laughable, indeed, are the delusions of those who fancy that by the exercise of their ephemeral power, posterity can be defrauded of information. On the contrary, through persecution the reputation of the persecuted talent grows stronger.

颁辞谤诲耻蝉鈥 page 鈥 itself evidence that the ancient historian is not forgotten 鈥 proves Tacitus鈥 words true. 颁辞谤诲耻蝉鈥 work was re-published not long after his death (thanks to the efforts of his daughter, by the Roman emperor Caligula) and his thought lived on in the work of the Stoic philosopher Seneca.

This goes to show that a culture with a deathgrip on speech will, no doubt, be artistically and intellectually poorer for it in the immediate term, and that is its own great loss. However, ideas are ephemeral things, and in the long arc of history, they cannot be crushed so easily. Fortunately, as writers like Rushdie know from experience, the human spirit is made of tougher stuff than that.

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